Infinited Fiber Company: A Brand New Fiber for Consumers

At the LAUNCH Circular Innovation Summit held March 2-3 at Nike headquarters in Portland, Oregon, former NASA astronaut Cady Coleman had a conversation with Petri Alava of Infinited Fibre Company and Alex Castro Perez of IKEA’s Global Sustainability Innovation about the future of a circular economy as well as sustainable processes in the textile industry.

The core Infinited Fiber technology consists of three key processes: activation, dissolving and fractioning. With the technology you can return the cotton, viscose and other cellulose based materials back to new natural fibers. The fiber is equal to viscose and the technology can applied in any existing pulp, dissolving pulp and viscose fiber plant. Follow CEO Petri Alava on @AlavaPetri and learn more about Infinited Fiber Company here.

Infinited Fiber Company Showcase at LAUNCH Circular Innovation Summit. Photo: Ben Mund


Infinited Fiber Company joined LAUNCH in 2016 for the Closed Loop Solutions Challenge with the process technology that can turn textile and paper waste into new fibers for the textile industry – not just once, but infinitely, with no decrease in the quality of the fiber. They provide technology to chemically regenerate Infinited Fibers for the fashion and technical textile industries with the ability to replace 100% viscose fibers.


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